La Libertad, is an Ecuadorian city. Cantonal head of the Canton La Libertad, as well as the most populated city of the Province of Santa Elena. It is located in the center-south of the coastal region of Ecuador, on the edge of Santa Elena, which is the western end of continental Ecuador, at an altitude of 10 meters above sea level and with a tropical dry climate of 26°C on average. In the 2010 census it had a population of 95,942 inhabitants, which makes it the seventeenth most populous city in the country. The city is one of the nuclei of the La Puntilla metropolitan area, which is also made up of cities and nearby rural parishes, among which are Salinas and Santa Elena.
The conglomerate houses 170,342 inhabitants. Its origins date back to the 19th century, but it is in the middle of the 20th century, due to oil exploitation, when it presents an accelerated demographic growth until establishing an urban town, which would later be one of the main urban centers of the nation. It is one of the most important economic, financial and commercial centers of Ecuador. The main activities of the city are commerce, fishing and the pertolera industry.